A Software Engineer based in Dallas 101

Currently exploringDesign systemsProduct visionHuman-centered research
5+
Years crafting products
12
Products launched
18
Teams partnered
Portrait of Nidhi Baindur
About

Designer, facilitator, and systems nerd focused on creating calm, resilient products.

I partner closely with product and engineering leads to turn ambiguous ideas into aligned roadmaps. My work blends research, strategy, and meticulous craft so we can deliver experiences that feel effortless and inclusive.

Outside of the design desk you'll find me mentoring early career designers, illustrating wild interface concepts, and writing about building mindful digital experiences.

Based in

DFW

Working style

Remote-first, async-friendly

Collaborations

Fintech, Health, SaaS

Systems thinking

I love creating frameworks that make collaboration easier. Design systems, rituals, and documentation keep teams aligned and shipping confidently.

Evidence-led decisions

Qualitative research, quant insights, and purposeful experiments guide my work—every design choice is rooted in outcomes.

Inclusive craft

Accessibility, localization, and inclusive storytelling are built into my process from day zero, not retrofitted later.

Customization

Use a pre-designed template or personalize with video, stickers, fonts, and more.

Scheduling

Schedule all your cards and gifts now and we’ll send them later.

Wallet

Access all your gifts and save up your Givingli Cash.

$132.00

Inbox

Track your gifts, group chats, and sent cards.

Send Gifts

Send as a group with friends or individually.

Reminders

Never miss a birthday or special occasion again.

Skills & toolkit

Strategy, craft, and execution working in harmony.

I thrive in multidisciplinary teams—connecting insight to delivery and making sure the experience feels intentional from first touch to final detail.

Strategic craft

Translating product vision into roadmaps, aligning stakeholders, and spotting leverage points that move metrics.

Product strategyNarrative designWorkshop facilitationDesign leadership

Experience design

Designing journeys that balance delight with usability, anchored by research and iterative validation.

Interaction designRapid prototypingDesign systemsAccessibility

Build & deliver

Partnering with engineering to ship polished interfaces, documenting details, and keeping quality high.

Frontend engineeringDesign QAStorybookDesign-to-dev handoff

Tools I rely on

A mix of strategy, design, and development tools that keep projects moving smoothly.

Figma
FigJam
Framer
Notion
Linear
React
TypeScript
Tailwind CSS
Storybook
Jest
Mixpanel
Maze
Let's collaborate

Ready to build something purposeful and beautiful together?

Tell me about the problems you're exploring, the outcomes you're chasing, and the people you're designing for. I'll bring structure, empathy, and a calm confidence to the process.